Scaling Sustainability -
From Green Ambition to Sustainable Profitability
Scaling Sustainability means building businesses that benefit people and the planet, while staying profitable for the long run.
It’s about transforming sustainable ideas into enduring, competitive business models.
Practical. Personal. Results-Driven.
From Green Ambition to Sustainable Profitability
At Triceps and N0Mconnect, we define sustainability as the balance of People, Planet, and Profit. Respecting people and the planet is essential—but so is profit. Why? Profit ensures business continuity and provides the means to invest in better products, services, and processes.
A business that focuses only on “doing good” without financial discipline will not survive long.
That’s why we emphasize Sustainable Profitability: a business model that is both competitive and resilient over time.
Profitable Sustainability: The Foundation
Everything starts with Profitable Sustainability a product or service that delivers real benefits for People and Planet, while generating a positive return.
In early stages, upfront investments may exceed returns, and temporary support such as subsidies might be needed. But the critical question is always:
"Can this business case ultimately become profitable?"
Building Long-Term Resilience
Once profitable sustainability is established, the next step is sustainable profitability ensuring your business model remains strong over time:
➩ • Avoid reliance on subsidies: policies and priorities change.
➩ Stand out in the market: even successful sustainable technologies can become commoditized.
➩ Protect margins with distinctiveness: a unique business model secures competitive advantage for years.
Sustainable profitability isn’t just about doing well today it’s about thriving for the long term, while making a measurable positive impact on people and the planet.
About Triceps & N0Mconnect
We believe in open and honest collaboration. Challenges become opportunities when your team shares the real story and dares to build together. Especially in sustainability, there’s no room for noise or friction - your processes must be solid and clear.
That’s why we help entrepreneurs grow in ways that keep working, even when things get tough.
We understand the energy of young scale-ups and the complexity of established businesses and investors seeking future-proof value.
Practical. Personal. Performance-driven.
Marc A. Timmermans
Evolving Ideas into Results
Wouter Jongepier
Bridging Strategy & Execution